No Turn Back For Naivas Supermarket

• Naivas launches a new supermarket in Kisumu
• Naivas targets to attract neighbors of Kisumu county to buy its services

Naivas supermarket is among the most significant business premises in Kenya. Naivas financial strength is seen through the opening of its 65th branch in Kisumu County to provide its services to the area.
The new chapter marks the 30th anniversary since the birth of Naivas supermarket three decades ago.  The supermarket replaces Nakumatts’ vacant room, which is situated along the busy Kisumu-Nairobi road.

New Naivas retail has been branded as a city within a city, as it has almost all the  items needed by the residents under one roof. The branch took the turn after getting cash. 1.5billion from the sale of 30% to France based private equity fund Emethis Finance.
Speaking during the launch, Chief Commercial Officer Willy Kimani revealed that the progress of the previously opened supermarket is the one that drove them in marking the decisive move.

Launching Of The Supermaket

The new Naivas supermarket was launched on 15th Saturday . It followed the recently launched supermarket in Syokimau two weeks ago.
“We expect to serve Kisumu and its other peripheral centers, including Maseno, Awasi, vihiga, Siaya, and Ahero,” he added.
The present location is a takeover from the Nakumatt supermarket, which has closed several branches. The 24,000 square feet at the Mega City provides enough space for Naivas to give the residents the best service.
Kimani echoed that the move was taken not only to benefit the people of Kisumu county but also to the neighboring counties. He further added that the area has a promising brighter economic growth in terms of business in the future.
On Covid-19, Kimani revealed that the measure they have put place complies with the Ministry of Health guidelines to combat the spread of the virus.  The standards apply to all suppliers to ensure they don’t contribute to the spread of the virus.
Despite the effects of Covid-19, the newly set up Naivas supermarket has employed 120 workers in different departments within the premise to serve its customers.
For the suppliers, Kimani said that they are keeping track to ensure that payment is not delayed and that all the required goods are to be delivered as agreed.
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